Why Article Marketing is Advantageous to Your Business
You can promote anything on the internet using article marketing successfully. Some of the known bonuses of article marketing are discussed below. Niche research is the central component of virtually any Search engine optimization strategy and that's why Market Samurai must be one of your resources to work with.
All Internet marketers recognize the value of receiving high rankings among search engines. It's one of the most excellent things that can occur to your website, period. Article marketing assists you in this area by allowing you a simple path for increasing your page ranking. The page ranking of your site strongly influences the kind of ranking you will accomplish for your website in Google, which is the strongest search engine today. When you divvy up your articles online, they develop backlinks, and when you get befitting backlinks, your page rank jumps. The more your quality backlinks you have, the more excellent your page rank will be. What's more, many of these article directories have high page ranks, meaning they will be passing it on to your site. Your page rank is not only valuable and important in the eyes of Google but is also a positive sign in front of your visitors. If you plan to sell your website one day, having a higher page rank will fetch you a better price. So there are many benefits of increasing your page rank and article marketing can really help you with it. Your ability to create high quality backlinks which are a necessity if you want your ranking with the search engines to soar is said to be another benefit of article marketing. You can submit articles to several hundred catalogs or directories that will help you get targeted backlinks. Your backlinks will be a great asset because they are always relevant to your topic. If you submit to the wrong category you are likely to receive bad traffic. Search engines will direct your traffic flow based on the quality and quantity of your backlinks. There are great benefits to leveraging your marketing, first off your links will be created fast. Unique Article Wizard is probably the best article mass submission network and if used right it can have a major impact on your link building efforts.
When you write and publish your articles online on a daily basis, you'll be slowly building your own database of re-usable content. The article content belongs to you and you can use it anytime you want for any purpose. For example, you can use your articles to create ebooks or reports that can help you in getting even more traffic.
You can simply repackage the articles into a simple report that can be downloaded and read by your visitors or subscriber. Make sure you give away the distribution rights to whoever downloads your free report so that they can give it away to their visitors. This will slowly create a viral snowball effect, giving you free traffic that comes in for months/years. To summarize, article marketing can be seen as of the most rare and trustworthy ways to direct targeted traffic to your site, without the worry of investing your money. One of the main aspects of article marketing is article spinning and The Best Spinner is without any doubt the best spinning software you can find.
3 Ways to Profit from Article Marketing
You can promote anything on the internet using article marketing successfully. Given below are a few article marketing benefits that you might find interesting. Market Samurai is a must have as market and keyword research is a crucial part of any Seo campaign and if you get it wrong than all your work is going to be for nothing.
One of more noticeable perks of article marketing is that it's easier for you to pre-sell your items. Articles that are informative in nature can always spark an interest in your prospects about the items you are offering and provide them with the information needed to make a buying decision. Essentially, the article is not meant to be a sales pitch, but rather educating potential buyers of the items or the problem it will be able to solve. This can actually increase your sales because when your prospect is mentally ready to make a purchase, it'll be simpler for you to make a sale. Gobs of article marketers don't follow this method, yet hope to be flooded with traffic, when in reality they can use their articles to pre-sell their stuff and lead interested people to their website. An argument for the extreme importance of pre-selling is that lately people have become very aware of the items they spend their money on and how much they're willing to spend. In order to make the buying experience better and help them take a calculated decision, informative articles can act like pieces of missing puzzle. Last but not the least; you should always try to tone down your pre-selling so that you don't end up turning your article into a sales pitch.
What's great about article marketing is that it brings you targeted visitors from a variety of places online. When you submit your article to an article directory, or to a more specialized directory, you'll generate traffic from these sources directly. Some internet users visit these directories and a certain number of them will find your articles there. Additionally, articles that get a high search engine rank will bring you search engine traffic.
The trick to getting ranked is to put your main keywords into both title and body of all your articles. Article marketers who figure out how to rank for high search volume keywords can get thousands of visitors from the search engines. The reason why it is easy to reach high positions in the search engines is because the directories that you publish them with are seen as authority sites, giving you an advantage. Last but not the least; you'll also be getting exposure to your articles through newsletters and ezines that re-publish them. This will send you regular visitors without you even knowing where they're coming from. The most effective article submission and syndication network is known as Unique Article Wizard and it will enable you to generate 1000s of inbound links to your websites in a short period of time.
The more articles you prepare for a target audience the more regular readers you will begin to see. This shows your audience that you are serious about giving them what they want. Your knowledge shared with readers helps establish you as an authority in your niche. Your readers will begin to trust your information and rely on it as though it were from an expert in the field. Once your readers get to this point your are free to suggest product that will pay you for them buying. Your sales pitches will go alot smoother now.
Article marketing has several especially helpful benefits that are usually at no cost to you. Your competition won't be able to keep up with a good marketing strategy such as article marketing. One of the main aspects of article marketing is article spinning and The Best Spinner is without any doubt the best spinning software you'll find.
Make Money Articles: Article Directories
Article directories are websites that articles free traders. These articles are usually put there by someone who has intellectual property as a method of promotion. Each article has the owners of the pen placed underneath so that those who eventually read the article know who wrote it (or at least who owns it) and be able to contact or visit their website for more information.
Articles directories are a good place to put your articles so that you will make money. Using this method, see people who are interested in your product or service will see your article, you as an expert on the subject, and visit your site. Even if you can not write or have no knowledge on the subject you are promoting (for example, to run an affiliate site), you can always hire a writer to do the work for you. Getting quality articles written will be expensive initially but they will pay for itself in no time, either through affiliate sales or selling your own services, and everything from there is the pure profit.Fattypop Marketing
As a concrete example. Imagine that you are an accountant working from home. You write an article on an accounting topic and place it on various article directories. Those in search of the object that was written about will read your article, see that you have the knowledge and skills needed to work for them, and visit your Web site or contact your e-mail. Your article just won a new customer than to use their services regularly, but will certainly give you a nice profit at least once.
In addition, since you have put on a free article directory, others who have affiliate websites about accounting will inevitably use your article on their site. Since they must attach your signature to it, you will gain even more visibility for each site re-posts your article. That's because you'll fall in traffic they receive on their site. The best Article Marketing we can get.
There are article directories that much for you to use. Your effort is best to put a copy of each of your articles on each of them at risk. This will ultimately help create more traffic and customers on your site, which will lead to new orders and more profit.
The Week’s Hottest ETFs – India and Short Treasury in Play
Each week, I like to publish the past week's hottest ETFs to share some new trends and niche ETFs out there and give investors some new ideas. For this week, emerging markets were hot and an especially strong performer has been the Treasury 3X ETF Short play, of which the 2X I started a few months back and has been the easiest (at least most expected/predicted) double digit gain I've had this year.
PIN - Powershares India - Up 22% - With Indian exchanges rallying close to 20% in a single day following the election of a pro-business party, investors have been buying shares in jubilant fashion. While I don't recommend flat out shorting a trend like this, it's entirely plausible that with this mass one-day move, the sentiment has gotten ahead of the fundamentals and perhaps a more diversified approach is appropriate via a straight emerging markets ETF such as EEM.
EDC - Direxion 3X Emerging Markets - Up 18% - With the aforementioned India rally, other emerging markets have been hot all year as well. With the trend continuing, as emerging markets took it on the chin on the way down, conversely, during the recovery, they are rocketing back up at a much faster pace than US equities. ECD is up 10 times the S&P500 over the prior 3 month period at 146% vs. 14.7% for the S&P500. While leveraged upward moves sound great historically, beware the long term degradation of value that occurs with these daily resetting instruments, especially if the trend is not rapid and sustained as outlined in this 3X ETF Short/Long warning.
TMV - Direxion 3X Short 30 year Treasury - Up 16% - A few months back, this seemed like a sure thing; and it was - with investors actually taking a negative yield in shorter maturity notes and a below-inflation yield in longer duration Treasury instruments just to have a place to stash cash during the storm, it was evident that there had to be a selloff in Treasuries in the coming months. It wasn't a question of if, but rather, when and to what degree. The play is now unwinding and while investors may have missed the easy money, as long as the financial crisis continues to abate, I'd expect to see yields continue to increase, driving the Short Treasury play further into the green. (See full rationale and other ways to Short Treasuries).
RSX - Market Vectors Russia - Up 11% - Russia has also continued its ascent, up double digits for the week and 92% over the prior 3 month period. Viewed as on the verge of default several months back, with oil rebounding and the global economy recovering, markets have viewed Russia's near-collapse in equities as overdone and investors have been buying back in in force. The ruble has appreciated around 15% against the US dollar since January indicating the worst may be over from a devaluation standpoint. The peak trading value for RSX was close to 60 in 2008 so a double from here is at least plausible if the global economy gets back on its feet.
Disclosure: While the author does not hold any of the aforementioned ETFs specifically, there is a position in TBT, which is the 2X Short Treasury ETF. Additionally, Long Jan 40 USO Call, which is a bullish play on oil.
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The Week's Hottest ETFs - India and Short Treasury in Play
Weekend Review #21 – From Cheap Phone Calls to Things that Money Can’t Buy
. Now is the time for regular trips to the beaches. In short, we need to get set to enjoy the summer.
Meanwhile here are our favorites from the carnivals and festivals.
- MoneyEnergy: This article will help us be grateful for what we have - If You Want To Feel Rich, Count the Things You Have That Money Can’t Buy.
Retro FIRE
- What is the Current Inflation Rate?
- Restaurant.com - Special Discount 80% OFF
- $50 Bank Signup Bonus - Ing Direct Electric Orange Checking Account
- Amboy Direct's $50 Bank Sign Up Bonus
- 10% OFF Discount - You Need A Budget (YNAB) - Expires on Memorial Day
Here is the list of carnivals and festivals we participated this week. Have a nice weekend .
Image Source(s): iStockPhoto
Apple’s Great Earnings and a Really Stupid Gaffe
While Apple had some impressive earnings today (this volatility play pre-earnings would have worked out nicely like it did last week for Google) given the current downturn slamming so many other stocks, Apple had the misfortune of falling prey to a PR gaffe on the same day. While this one will blow over quickly due to their rapid response and lack of resistance, this to me, is the epitome of poor judgment, a lack of adequate oversight/controls and a clear misstep from the company often viewed as above the fray and the white knight alternative to Microsoft's "evil empire".
As reported today here, Apple actually put up a a game on its iTunes store with a premise that by shaking the hell out of your phone, you can quiet a baby displayed on the screen. The name of the game is "Baby Shaker". Once one finishes shaking the device, the on-screen baby is shown with large red Xs over its eyes. This is just plain stupid. I realize that sometimes, you have Abercrombie & Fitch courting controversy by putting nude teenagers together in erotic poses or you have Britney Spears showing her vagina; these are "seemingly outrageous gaffes" by companies and celebrities that are actually meant to generate buzz, and in the long term, these seemingly outrageous publicity stunts actually result in an increase to the bottom line (and were planned ALL the way back).
This gaffe resulted in no such "coolness factor buzz" or the like. The company that created the game is just plain stupid. The person or group of people responsible for approving and hosting the game at Apple demonstrated a lack of judgment and brought embarrassment to their company. You mean to tell me that not one person that signed off on this said, "You know, this is really tasteless and frankly, it's not going to be a positive for our company - this is going to offend a lot of people and be a net negative for us"? Aren't there review, controls and approvals in place before something like this hits the iTunes store? Was there a single parent or adult even, that's seen what happens to infants on the local news? The death or permanent brain damage imparted to a child as a result of vigorous shaking is somehow humorous or hip? I get that these artsy designers want to be edgy or whatever. What they ended up with was a moronic backfire. What's next? Noose and holocaust games? I mean come on.
Like I said, I think that given the fact that they pulled it down immediately and didn't try to retroactively turn this into some sort of "cause" or marginalize the outrage from organizations and parents alike by ignoring their concerns, Apple will soon get a pass on this. It's not characteristic of their organization over the long term. However, they really need to rethink their process for vetting what's hip versus what's tasteless and avoid similar missteps in the future that may derail their reputation.
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Apple's Great Earnings and a Really Stupid Gaffe
Refi Rates Low, but Banks Aren’t Lending?
There's been an emerging news story in the past few weeks highlighting how even seemingly low risk borrowers are being turned away for refinancing and new mortgage deals by banks and small mortgage outfits alike. This is surprising on one hand since they're passing up lucrative fees, especially in light of Obama's recent reward programs. On the other hand, this must say something about the perception of the risk in the borrower pool. Today, CBSMarketwatch ran this story asking banks to just fess up and say they're not lending instead of trying to appease politicians and angry Americans.
Yesterday, I heard a piece on CNBC they had guests on saying that with regard to FICO scores, 760 is the new 720 (read about why knowing your FICO score is critical and how to improve yours) and get this - if you've EVER had a negative amortization (also referred to as pick-a-pay or option ARM), you can't get a refinancing deal at most outfits. This is actually pretty alarming. If you made every payment on time and have plenty of cash in the bank and verifiable income, apparently, the thinking is that because you took on that kind of loan in the past, you're now viewed as a higher credit risk. I hate when groups of people are punished for bad behavior in a subset.
What are you seeing out there? Can you get a loan?
RECORD LOWS on Mortgage/Refi Rates - Compare your Savings and get Free Quotes: Mortgage Calculator
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Refi Rates Low, but Banks Aren't Lending?
24 Dividend Increases in a Row from a Company You’ve Never Heard of
Through a rather obscure screening, I came across a relatively small company that has increased its dividends for 24 consecutive quarters, including another announcement this week. Now that spreads are shrinking on the high yield muni bond mania and with high yield corporate bond ETFs priced for Depression era defaults, this stock offers a nice mix of both low risk, sustained performance and a yield higher than what you can get in Treasuries or CDs.
Healthcare Services Group (HCSG) provides services like housekeeping and food services to nursing home and other healthcare institutions. While this may not sound like a sexy line of work, its performance, dividend history and outlook is surely attractive.
With a market capitalization of under $1Billion and virtually no press and only 2 analysts covering the stock, the yield stands at 4.3%. What's going to continue to power this stock though, is sustained dividend increases in the face of a very harsh environment. They're on a streak here and the management intends on keeping these dividend increases going. While the proverbial "recession-proof"/"defensive" healthcare sector proved to be anything but in the recent downturn, this particular niche actually appears to hold true to the stereotype. In fact, Healthcare Services Group is doing so well, not only is it increasing its dividend every quarter, but it also just announced an acquisition: Contract Environmental Services, one of their competitors. With the well-known graying of America and cost pressures on healthcare providers, the business outlook is quite strong for HCSG.
As evidenced below, HCSG as delivered outsized returns of over 150% over the past 5 years versus a loss for the S&P500. And this wasn't hand-selected. During the most recent 1 year period, where the S&P500 lost close to 40%, HCSG gained close to 20% (plus dividends!).
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24 Dividend Increases in a Row from a Company You've Never Heard of
TeaParties, Debt, Trades and TwitPub
Well, it's been an interesting day and rather than subjecting you (and me) to multiple posts on multiple topics, I'm rolling several thoughts into a condensed post here.
For anyone that hasn't been frequenting a cave today, it was the final day to file your taxes for 2008 and what a day to protest our government's insatiable appetite for bailouts, pandering, future tax increases and the shameful debt that we are inevitably leaving upon our children with tea parties throughout the country (read:Generation Debt: Our Children will Hate Us). Well, even though we've continued to throw good money after bad, it's looking as though bankruptcy is in the near future for GM. Not to say I told you so: GM - Not One to Say "I Told You So" and Congress Should Allow GM to Fail: Here's Why. It was obvious to me as far back as 2008 that this was inevitable and I laid out the appropriate method to do so in a controlled manner that would minimize the impact to the company and the economy, but what do I know. Oh, wait a minute; I don't stand to benefit from thousands of union votes, so I guess I don't have the same incentives to burden our childrens' generation with debt they don't deserve in order to prolong the life of a zombie company with no chance of survival without TRUE reorganization and concessions. What a joke, this line that the politicians sold us that we just have to keep shoveling money down a rat hole for these jokers.
Typical Media Bias on Tea Parties
It's always interesting to see how networks so shamefully advance their own agendas with news coverage of the same event. The ultra-left wing MSNBC has the typical coy arrogant mocking of any Americans protesting the spending spree by calling them, "teabaggers" (like Maddow even knows what that means prior to her producers' recommendation to joke about it) and acting like they're above it all. They forgot that plenty of Dems are pissed off too. You know, the ones that work hard and will have to pay higher taxes and see their children struggle in a wrecked country as well. Rachel Maddow's up there insinuating that they're a bunch of right wing nuts. I don't know, I don't see Rachel mocking civil rights protesters or the gay marriage advocates during the California ballot initiative. You have her and Olberman giving impassioned pleas with a teary eye to support their causes; shaming anyone who disagreed with those protestors.
But, Americans protesting the complete transformation of our country from a capitalistic, meritocracy to a socialistic mediocracy must be a bunch of nuts.
Then of course, there's Fox. They bring out all kinds of gun owners and religious folks to rally their base and get people fired up about the direction the country's going in (what their guests had to do with taxes and debt is beyond me, but Glenn Beck found a way to weave a storyline in there somehow). It's all fun and games. I just use my blog here to express my continual displeasure over the destruction of the motivated, successful, risk-taking, rewarded working class.
TwitPub
What is TwitPub? In a nutshell, Twitpub a premium twitter service. That's jargon for "paid". It's an innovative idea that was bound to occur sooner or later. Since twitter's not making much money itself, why not jump on the wagon and try to monetize it. As such, Twitpub collects 20% of any revenues it facilitates in sales of premium tweets. Who would pay for tweets? Well, perhaps paying for the musings of what someone ate for lunch today or what they're wearing doesn't warrant any sales, I would envision investors would be an optimal interested group. Just the other day, I had posted on how my twitter followers could have made 285% in a day with my options call. Also in March, I had tweeted on a mass move in CEDC which has now been running to the tune of over 500% on my options play (article and tweet note in the link). I also put out a tweet on the CUBA deal following Obama's move toward better relations with Cuba. Granted, I didn't get back out in time there, but at least I highlighted a huge 40% trend that continued through After Hours trading that folks could have caught. For $.99 a month, why not get the premium tweets that your top investor bloggers put out? I signed up my premium tweets under the "Business and Investing" section as DarwinsTrades. I put my first trading update out there tonight. Why not check it out. Essentially, for $12 a year (the cost of a single trade), you can follow real time trades and you make the call on which ones you want to follow. Click on the rather large link on either this blog or Darwin's Finance and it will walk you through the steps.
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TeaParties, Debt, Trades and TwitPub